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A browser is a program that allows a user to display and interact easily with websites, formatting the raw HTML code that creates the page, into the text and graphics that you see on the screen. Popular web browsers around are Microsoft's Internet Explorer, Mozilla Firefox, Safari (on Mac's), Opera, and Netscape. Internet Explorer is by far the most popular browser with over 78% of web surfers using the program. Firefox is the next most popular with over 15% share of users. Safari claims just under 5%. Finally Opera, Netscape and other less well-known browsers account for the remaining 2%.


CSS (Cascading Style Sheet)
CSS stands for Cascading Style Sheets, which are files written to control the layout and presentation of web pages. Using CSS allows a website to have a consistent appearance throughout.


Domain Name
A domain name is the address by which people find your website. It is anything that appears after the www. so a website located at www.anydomain.co.uk would have the domain name anydomain.co.uk. This could also be used as an email address such as anything@anydomain.co.uk.


Dreamweaver is an industry leading web development program that allows both WYSIWIG and manual coding website creation. Dreamweaver was originally developed by Macromedia but is now owned by Adobe after they acquired Macromedia in 2006.


Flash is another web development program that was originally developed by Macromedia and is now part of the Adobe family after their acquisition of Macromedia in 2006. Flash is best known for allowing web developers to add animations, video and interactive content to websites. You may also have seen Flash player, which is a free plug-in, allowing web browsers to handle new features that are introduced as the Flash authoring program is developed.


For a website to be accessible 24 hours a day 365 days a year it needs to be stored on a web server that is also accessible 24/7. The provider of this service is called the host and thus when they store your website and files they are hosting them, making them available to any internet user, anywhere in the world.


HTML (Hypertext Markup Language)
Web pages are created in a language called HTML which stands for Hypertext Markup Language. This is in effect the programming language of websites and defines the layout of text, images and objects contained within a web page. Your web browser converts this jumble of codes and instructions to produce the recognisable web page you see on your screen. There are two ways of generating the HTML code, the first is through a WYSIWYG program that automatically generates the HTML. The second is through manual coding, typing out the HTML code character by character.


HTTP (Hypertext Transfer Protocol)
HTTP stands for Hypertext Transfer Protocol and was developed as a method of transferring requests for a HTML document (web page), from the client (usually a web browser) to the origin server (host of the website).


Index is the term used when a search engine visits a website, analyses the meta tags, page content and design aspects, and then decides whereabouts in the rankings of other similar websites this new one should be listed.


Internet Explorer (IE)
Internet Explorer (often referred to as IE) is the most popular of all web browsers (78% of internet surfers use IE) and is developed by Microsoft. It comes packaged with Microsoft's operating systems and updated versions, bug fixes and security updates can all be downloaded from Microsoft. To visit the Internet Explorer homepage, click on the logo to the right.


Keyword / Keyphrase
Keywords are words that someone searching the internet would type into their favourite search engine to try and find a website that will contain the information they are looking for. For example if you were looking for an electrician you may type "electrician" into the search engine. Keywords obviously are not very specific, so more than likely the searcher will use several words or a Keyphrase such as "electricians in Sheffield".


Meta Tag
Meta tags form part of the HTML coding of a web page and are the first thing many search engines look at when their web crawlers, web spiders or web bots visit a site to index it. These can be used to suggest keywords or keyphrases by which your site may be located, provide a description of what a site is about and provide additional information such as who created the site, and copyright information.


Mozilla Firefox
Firefox has over the last couple of years gained much support and is very rapidly becoming a popular choice as a web browser (around 15% of internet users use Firefox and growing everyday). It is a free program that can be downloaded and installed on most operating systems. To visit the Firefox homepage click on the logo to the right.


Another different web browser, Netscape once used to have many users and was a regularly used alternative to Microsoft's Internet Explorer. To visit the Netscape homepage, click on the logo to the right.


Opera is yet another alternative web browser. It has never achieved great popularity in the internet community and as with all web browsers it offers some nice features that the the others don't, but also lacks certain functions that the others offer. To visit the Opera homepage, click on the logo to the right.


Another of the programs that comes under the umbrella of the Adobe family of software. Photoshop is again industry standard software for creating and manipulating graphics, images, and buttons. The program also allows for optimization of images for websites to achieve high quality and small file sizes for quick download speeds.


A plug-in is a small program that integrates itself in to an existing piece of software to give it extra functionality. Adobe Flash player is an example of a plug-in.


Just as Internet Explorer comes with the Microsoft Windows operating systems, Safari is the web browser developed by Apple and comes with their Mac operating systems. To visit the Safari homepage, click on the logo to the right.


Search Engine
Search Engines are tools that search the world wide web for information, websites and resources relating to specific requirements set by the user. The most popular search engines are Google, Yahoo, and MSN. Google is by far now the worlds largest search engine, handling nearly 50% of all internet searches. Yahoo and MSN account for approximately 24% and 10% respectively. The remaining 16% is divided between the hundreds of smaller search engines.


SEO (Search Engine Optimisation)
Because there are literally thousands of websites being created everyday, it takes a little more than just putting your website on the internet with a hosting company and sit back to wait for the flood of visitors to contact you. If your website is indexed by a search engine it will be low down the results list buried in between hundreds of others and unlikely to get much traffic. It takes a lot of knowledge of how search engines work, a little bit of patience to analyse results and bit of hard work to tweak the website into achieving the high rankings within the search engines. This process is called Search Engine Optimisation or SEO for short.


A server is usually a large powerful computer system that will allow several people to use its processing power all at once to run programs and applications. When referring to a server in relation to websites, the server is again a vast computer and storage system that is maintained and run by the web host. It is the place where your internet site will be stored and accessed from, as people visit your site, so thus is often referred to as a web server.


URL (Uniform Resource Locator)
The address by which you find a website or document, picture, file or any other content on a website is called a Uniform Resource Locator (URL). www.anywebsite.co.uk is the URL for anywebsite, www.anywebsite.co.uk/picture1.jpg would be the URL to download picture1 from anywebsite.


W3C (World Wide Web Consortium)
The World Wide Web Consortium (W3C) is an international organisation devoted to trying to introduce and promote international standards for web page creation and develop new web technologies. W3C's mission statement is: "To lead the World Wide Web to its full potential by developing protocols and guidelines that ensure long-term growth for the Web." One of the founders and current Director of the organisation is Tim Berners-Lee who originally developed the first HTTP and HTML protocols, in effect making him the father of the internet.


Web Brochure
Just as a business may have a printed brochure designed and produced to promote their business, product or services, you can create an online or web brochure that can be a website in itself or accessed though an existing website. This can bring great savings as it can save the cost of printing, compiling and posting out brochures to your customers. It also means that your customers can view your company and what it offers straight away, without having to wait for a printed brochure to arrive in the post, giving them time to look elsewhere.


Web Business Card
If a business does not need a full website or web brochure, and would prefer to have a simple page with details of the business, services or products and contact information then a web business card is ideal.


Web Crawler
A web crawler is an automated program, controlled by search engines, that trawls through millions of websites and pages every day, and analyses them to decide if it is worthwhile indexing the site into their database and establishing the ranking of each page, ultimately governing where the page will be displayed in the search engine results for the page's targeted keywords.


Web Creation / Web Design
Commonly web creation and web design are believed to be one and the same. This is not the case. Web creation is the process of physically creating the web pages, inserting the images, graphics, buttons etc, linking them together to create a website and testing the site, resolving any problems along the way. Web design is the process of designing the look and style of the website, choosing a colour scheme, fonts, and the content to fill the pages. The web designer is much like an interior designer, they create the concept of how a room should look, and it is the builders, carpenters, & decorators that actually make the design a reality, just like the web creator makes the web designer's concepts a reality.


Web Bot
A web bot is short for web robot which just like a web crawler is a program created by search engines to discover new web pages and index them into the search engine's database.


Web Spider
Web spider is yet another term for a web crawler, or web bot. Its function is the same too, to find and index new web pages into a search engine's database.


Web Page / Website
A web page is a single page from a website. It is not until several web pages are all linked together that they constitute a website.


WYSIWYG (What You See Is What You Get)
WYSIWYG, is an acronym for what you see is what you get. It is a term used for a program that has a graphical interface that allows the user to edit and adjust a design by altering an image of what the final product will look like. It makes it possible to create a website without really knowing any of the raw mechanics of how websites, browsers and HTML code works, but this method of design usually creates problems with the final site, as the HTML code generated by the WYSIWYG program usually contain bugs or errors.

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